I sum it up in this paragraph:
What I will not do is promote any charity whose focus is "awareness" rather than patient support or research. What I also will not do is promote your profit-making item if any donation you intend to give goes to a cause I don't believe in, or if you are donating "10%" to un-named causes. (Why is it always 10%?) Tell me what your cause is and show me your financials.
So, today I get this email (all misspellings and grammatical errors left intact):
I stumbled upon your blog and I was happy to see that you also support breast cancer. I wanted to share this infographic with you and your followers, so that we can help to educate and spread the word about the easy preventive steps to combat breast cancer.
Breast Cancer: Get the Facts, ties the importance society has given to how breast look with the lack of importance women have given to their own health. The bra industry itself is a multimillion dollar business and over 400,000 women a year choose to enhance their breasts through cosmetic surgery. And it's depressing to know that only 65% of women over 40 get a mammogram regularly. We know we all want them to look great, but let's make sure that they feel that way too.
Will you post this on your blog or Twitter to help women realize how important and easy it really is to prevent breast cancer? Please let me know what you think via, Stephania@flankmarketing.com. I look forward to your response!
Off Site SEO Coordinator // FLANK MARKETING
I looked at their "infographic," which is just your normal get a mammogram notice with the stupid plastic surgery hook.
Anyway, I poked around their site some more and found the real reason for the email. They are selling a "Pinc Box" for sixty dollars. What's in the box? A bracelet made out of pink yarn and a couple of beads. A candle. A journal. Some lip balm. Some body cream. Some soap.
Sixty freaking dollars.
But, it's all okay ladies, and you know why? Because:
To continue generating support for the community of survivors and those affected by breast cancer, Pinc Box pledges 10% of the profits from our awareness gift to Breast Cancer Research
I'm going to guess that the entire contents of their box cost wholesale, maybe 8 bucks. That leaves them with a 52.00 profit. Of that, they will give $5.00 for an unnamed cancer research. It's a guess, but I bet I'm not that far off.
They say they will give money to "research." I have my doubts. Actually, I don't have any doubts, I'm pretty sure they are keeping it all for themselves.
So, to Stephania, who clearly has never read a word of my blog: you are "happy to see that I support breast cancer?"
You are absolutely wrong. I don't support breast cancer, I hate breast cancer. I'm going to die of breast cancer. And, I'm sick to death of petty companies like the one that hired you, who want to profit off pain of women like me. You want to sell soap to exploit the suffering of our families, or prey on the fear other women have that they will end up like me.
It's cruel and evil to try and make a buck off the suffering of women, and I hope that someday, Stephania, you are in my shoes and know exactly what I mean.
But, it's not really Stephania who is at fault here. I did a domain search and here is the information:
Created On:12-Feb-2011 00:05:21 UTC
Last Updated On:13-Apr-2011 03:49:56 UTC
Expiration Date:12-Feb-2012 00:05:21 UTC
Sponsoring Registrar:GoDaddy.com, Inc. (R91-LROR)
Registrant Name:James Brennan
Registrant Organization:Flank Marketing
Registrant Street1:404 14th Street
Registrant City:San Diego
Registrant Postal Code:92101
Blog readers, I am calling on you to bump this post on facebook, and spread the word about this "pinc" box and tell people not to buy it. If you want to buy your friend with breast cancer a candle, fine. I like candles too.
But, don't do it from a company who wants to profit on your friend's illness. And, feel free to call James and tell him how you feel.
Well, Stephania, here is the blog post you wanted. I hope you like it.
I also hope you realize that by contacting me to promote your crap, you didn't do your due diligence. I suggest you next try Gayle at Pink Ribbon Blues next.
She might really love your product.